The Agency Toolkit

Implementing EOS within your agency with Denise Bowen

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In this episode I sit down with my guest Denise Bowen of WEB ROI to discuss the EOS (Entrepreneurial Operating System) and Denise’s experience with implementing this system within their agency.

Denise has over ten years of experience in marketing, sales, and customer service. She is currently the Managing Director of an award-winning web design and digital marketing agency near Toronto, ON, that focuses on online lead generation. Denise is passionate about helping businesses reach their growth goals by driving more qualified, high-quality leads through digital marketing efforts and showing investment returns.

Hosted by: Julia McLaughlin

Scaling your agency with Adriana Stein

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In this episode I sit down with my guest Adriana Stein of AS Marketing to discuss scaling an agency while still maintaining project quality and good client relationships.

Originally from the US and now living in Germany, Adriana leads a team of Digital Marketing Experts who develop holistic online marketing strategies for B2B and B2C companies across Europe and North America.

Hosted by: Julia McLaughlin

How to Estimate Projects More Accurately in Half the Time with Marcel Petitpas

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In this episode, I sit down with my guest Marcel Petitpas of Parakeeto to discuss how to estimate projects more accurately in half the time.

Marcel is the CEO and founder of Parakeeto which helps agencies and consultancies create accurate, data-driven estimates for their projects in seconds using their historical Harvest data.

They use information about past projects to show you exactly how much time it's likely to take to complete your next project, broken down by role.

As you make changes and tweaks to hours, budgets and services, you'll get real-time feedback on how your estimate compares to past projects and what the expected profitability will be.

Hosted by: Julia McLaughlin

Growing an agency in a sustainable way with Matt Tomkin

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In this episode I sit down with my guest Matt Tomkin of Tao Digital Marketing to discuss growing an agency in a sustainable way.

Matt Tomkin is the Founder and Director of Tao Digital Marketing, a search marketing agency which helps clients to generate more business by having the best online presence possible. Matt is a serial entrepreneur who has owned several businesses over the past 17 years, ranging from custom sportswear businesses through to telecoms and personal training.

Hosted by: Julia McLaughlin

Finding clients based on your values and vision with Ben Foster

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In this episode I sit down with my guest Ben Foster of Nebsly Media to discuss finding customers based on your values and vision and how this can make running an agency a whole lot more enjoyable.

Ben is A British born creative who has a professional background working in multiple continents, with hands on experience in every phase of the funnel. From holding a position as Creative Director of Asia’s biggest importer of rare whiskey and non-Cuban cigars to running digital campaigns for trading coaches and doing design for international brands such as Marriott and Red Bull, his career has touched a number of different sectors.

Hosted by: Julia McLaughlin

Increasing your prices with Natalia Gomez

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In this episode, I sit down with my guest Natalia Gomez of Green Studio Marketing to discuss pricing and how to raise your prices guilt-free.

Green Studio is an ethical content marketing agency focused on helping small businesses and entrepreneurs get found online with a powerful website and strategic content using storytelling. Natalia strongly believes the world needs more conscious leadership in business.

Hosted by: Julia McLaughlin

Growing your agency organically with James Taylor

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In this episode, I sit down with my guest James Taylor of James Taylor SEO to discuss how to focus on the organic growth of your agency using SEO.

James is an SEO consultant who runs a small SEO consultancy out of Manchester, UK. He provides consultancy to growing business, runs bespoke training sessions and also operates a white label service via completewhitelabel.com

Hosted by: Julia McLaughlin

Making the switch from service to valued community resource with Josh Romo

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In this episode, I sit down with my guest, Joshua Romo of Fiero Social Media & Marketing to discuss making the switch from service to valued community resource.

Josh is a husband and father of 3 and he is wanting to grow local businesses through a system he has built, which we will be talking about in this episode. Josh has built a system he believes is set to change the marketing industry for service businesses.

Hosted by: Julia McLaughlin

Inspire creativity within your team with Nargis Jafferali

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In this episode I sit down with my guest, Nargis Jafferali of Blazon to discuss how to inspire creativity within your team and in your day-to-day work.

Nargis and her co-founder, Demos, have a long history in 'startup land', and have worked together for years. They decided to launch their social media agency, blazon, in direct response to a common pain point they discovered many founders were facing (ourselves included). At the time, very few agencies existed that understood the inner working of startups, and could deliver on flexibility, affordability and quality.

Hosted by: Julia McLaughlin

How To Land Your First Big Client with Matt Roberts

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In this episode I sit down with my guest Matt Roberts of Speak Creative to discuss how to land your first big client.

Matt has served Speak Creative as the VP of Marketing and Sales for over 15 years. He’s known as an expert relationship-builder, helping organizations across the nation chart a path to reach their digital goals. In his free time Matt enjoys serving on the board of Mercy House, an organization that provides rent-free, short-term housing to give stability to residents while they get back on their feet. Matt is also a permanent panelist for the marketing podcast, A Little Off Topic.

Hosted by: Julia McLaughlin