The Agency Toolkit

Personal development and leadership with Stephanie Riel

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In this episode I sit down with my guest Stephanie Riel of RielDeal Marketing to discuss personal development and the areas Stephanie has had to expand to become a better leader.

Stephanie is a brand strategist and marketing consultant and the founder and CEO of RielDeal Marketing. Stephanie started her first business at the age of 22 - before she had even graduated college. Since starting that first business, she has spent more than a decade supporting everyone from small business to Fortune 100 companies in the e-commerce, health and wellness, technology, real estate, and retail industries by crafting marketing strategy that drives visibility, generates leads and nurtures those leads to convert.

Hosted by: Julia McLaughlin

You lost a client. Now what? with Kevin Nelsen

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In this episode I sit down with my guest Kevin Nelsen of SocialSurge Marketing to discuss what to do when you lose a client and the next steps to take to avoid this happening in the future and retain more clients for the long term.

Kevin is the Co-Owner and Head of Marketing at SocialSurge Marketing which is a small digital marketing agency focused on helping small businesses with social media, SEO, and websites! Kevin has experienced working with businesses from SaaS, B2B, and large retail to small local businesses and startups.

Hosted by: Julia McLaughlin

Scaling an agency through white label partners with Christian Van ’t Hof

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In this episode I sit down with my guest Christian Van 't Hof of Brightsol Web Design to discuss scaling an agency through white label partners.

Christian built his first site at the age of 16, back in 2010. Ten years later he’s a full-time designer & web developer. Nowadays he is working full time helping agencies scale up through white label partnerships.

Hosted by: Julia McLaughlin

Growing an agency in the midst of a pandemic with Jeffrey Fermin

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In this episode I sit down with my guest Jeffrey Fermin of New Theory to discuss his experience growing his agency in the midst of a pandemic.

Jeffrey is an entrepreneur, the former co-founder of Officevibe, has gone on to start an agency, New Theory, where he is helping growing startups and ecommerce stores broaden their reach and improve growth.

Hosted by: Julia McLaughlin

The importance of education & training with Michael Steele

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In this episode I sit down with my guest Michael Steele of Flywheel Digital to discuss the importance of education & training both your clients and staff within your agency.

Michael started Flywheel on the side while teaching digital marketing at a local tech school, after hearing from students and partners how much of a need there was for a more technical, transparent approach to digital marketing. Before that, he founded an ecommerce company called The Good Stuff and lived in San Francisco while growing a SaaS startup.

Hosted by: Julia McLaughlin

The fun and frustrations of scaling an agency with Camille Moore

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In this episode I sit down with my guest Camille Moore of Third Eye Insights to discuss the fun and frustrations of scaling an agency.

Camille Moore is a Founder and CEO of Third Eye Insights inc. (TEI), an International Marketing, Consulting and PR agency.

To download the social media spreadsheet Camille referenced in this episode, you can download here.

Hosted by: Julia McLaughlin

Sales tactics to grow your agency with Max Juhasz

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In this episode I sit down with my guest Max Juhasz of Cannabiz Marketing Solutions to discuss sales tactics to grow your agency.

Max is a 20 year door to door dropout turned self taught SEO agency owner. He made his first 10K from organic YouTube traffic and used those results to start a career in digital marketing. Max focuses on conversions and helping his clients make money. 

Hosted by: Julia McLaughlin

Happiness, burnout and motivation as an entrepreneur with Kollin Lephart

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In this episode I sit down with my guest Kollin Lephart of Destination M+PR to discuss finding happiness, burnout and motivation as an entrepreneur.

Kollin is an agency owner, wellness enthusiast, and world traveler. She can oftentimes be found strategizing about her next business venture. Her motto has always been, "If they can do it, so can I" and she stands firmly by that with her relentless business moves and calculated risks.

Hosted by: Julia McLaughlin

Leadership with Laurel Mintz

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In this episode, I sit down with my guest Laurel Mintz of Elevate My Brand to discuss what makes an effective leader and what leadership means to her.

Laurel's background has uniquely prepared her to run a successful agency. For over 12 years, Elevate my brand has served both startups and blue chip global brands like Facebook, Verizon Digital Media Services, PAW Patrol and Zendesk. Laurel's favorite saying is ‘figure it out, get it done’. And that's exactly what's brought the agency top talent and accolades since 2009.

Hosted by: Julia McLaughlin

Influence marketing with Jeff Lavin

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In this episode, I sit down with my guest Jeff Lavin of Get Awesome to discuss influence marketing.

Jeff is a snowboarder, surfer and best selling author with his book Get Awesome Above and Beyond: Where Passions Meet Purpose, he’s also an inspirational speaker and brand founder. Jeff specializes in helping businesses find their true north, charting a navigational direction and recruiting and hiring a crew.

Hosted by: Julia McLaughlin